Story-telling + Formulation
To develop this project, we first designed the icon. Our main inspiration was a cattle iron that the client owned, and which we decided to use as an element that brought together both the personality and the passions of the client; the countryside and the animals. We combined this symbol with a condensed typography with a modern style that achieved a contrast. Secondly, we designed the labels of the wine bottles using rustic Victorian illustrations, with the purpose of showing that classic touch. The illustrations designed are various and different but, all linked to the countryside, agriculture, horses and wine. Regarding the colours used, we wanted to bring freshness and modernity through the use of different colours for each illustration. Specifically, we made use of lively tones such as green, red, yellow or ochre that give us dynamism. With this intoxicating design we would all like to have a glass of wine.